Article
8 April 2025
Viktoria Camp
Co-Founder, CEO & Chief Product Officer (CPO), Affinect
Easy Integration with Your Existing Systems
Make your guest WiFi work harder — by connecting it with your entire marketing ecosystem.
If you're like most modern businesses, you're already using a mix of tools: a CRM, an email marketing platform, maybe a loyalty system or branded app. You’ve got workflows, automations, and data flows that power your marketing machine.
Affinect doesn't replace those — it enhances them.
We turn your guest WiFi into a powerful source of real-world customer data, then make it easy to sync that data with the rest of your stack.
If you're like most modern businesses, you're already using a mix of tools: a CRM, an email marketing platform, maybe a loyalty system or branded app. You’ve got workflows, automations, and data flows that power your marketing machine.
Affinect doesn't replace those — it enhances them.
We turn your guest WiFi into a powerful source of real-world customer data, then make it easy to sync that data with the rest of your stack.
In this article
_____________________________________________
1. How Affinect Fits In
2. Use Cases That Just Work
3. Why It Matters
4. Let’s Talk Integration
_____________________________________________
1. How Affinect Fits In
2. Use Cases That Just Work
3. Why It Matters
4. Let’s Talk Integration
🧩 How Affinect Fits In
Affinect is built to plug into whatever you already use. You can:
- Connect via API to CRMs, POS systems, loyalty tools, or BI platforms
- Trigger automations using webhooks — instantly react to logins, visits, or customer journeys
- Use no-code tools like Zapier or Make to build connections with thousands of other apps
- Customize enrichment with tags, visit triggers, segmentation, and custom properties.
🚀 Use Cases That Just Work
1. Sync customer profiles
Connect Affinect to your CRM to automatically enrich customer records with real visit data: how often they come, which location they visited, and when they last logged in.
2. Trigger loyalty workflows
Set up automations that reward customers after their 3rd or 5th visit — all without manual tracking.
3. Email smarter, not harder
Push data into your existing email platform. Tag contacts by behavior (like bouncebacks or opt-in rates), and segment based on visit trends.
4. Run smarter surveys
Use WiFi-triggered journeys to ask for feedback at the right time — not randomly.
5. Support app engagement
Link your branded mobile app to Affinect data to personalize content, highlight offers, or log check-ins passively.
Connect Affinect to your CRM to automatically enrich customer records with real visit data: how often they come, which location they visited, and when they last logged in.
2. Trigger loyalty workflows
Set up automations that reward customers after their 3rd or 5th visit — all without manual tracking.
3. Email smarter, not harder
Push data into your existing email platform. Tag contacts by behavior (like bouncebacks or opt-in rates), and segment based on visit trends.
4. Run smarter surveys
Use WiFi-triggered journeys to ask for feedback at the right time — not randomly.
5. Support app engagement
Link your branded mobile app to Affinect data to personalize content, highlight offers, or log check-ins passively.
💡 Why It Matters
Most platforms just show data. Affinect helps you use it.
Whether you're hands-on or fully automated, Affinect plays well with others.
- Get complete customer visibility — online and offline
- Use real-world behavior to power digital experiences
- Automate intelligently without needing a full-time CRM admin
- Stay flexible: use only what you need, when you need it
Whether you're hands-on or fully automated, Affinect plays well with others.
💬 Let’s Talk Integration
If you're already collecting customer data, Affinect helps you use it better.
If you're not collecting enough, Affinect helps you fill the gaps.
We make your guest WiFi data actually useful — not just visible.
👉 Book a demo to see how Affinect fits into your stack
👉 Or speak to our integration team to get your API key & webhook access
If you're not collecting enough, Affinect helps you fill the gaps.
We make your guest WiFi data actually useful — not just visible.
👉 Book a demo to see how Affinect fits into your stack
👉 Or speak to our integration team to get your API key & webhook access